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The Cycle Norway Journey: How an idea can blossom over time.
Cycle Norway started as a simple idea—make it easier for cyclists to explore Norway. But the more I looked into it, the more I realized the real challenge wasn’t just finding good routes. It was the lack of connection between the people who make cycling possible—the state, businesses, and the riders themselves.
Right now, cycling in Norway is growing, but everything is scattered. You’ve got state institutions promoting tourism but not always knowing what cyclists need. Businesses catering to riders but struggling to reach them. And cyclists piecing together information from random forums, outdated websites, and social media that’s not really built for them.
That’s where Cycle Norway’s platform comes in. It’s not just another cycling blog or social media page—it’s a central hub that brings everything together.
- 🚴♂️ For Cyclists – The best routes, real-time updates, and services tailored for you, whether you’re a long-distance tourer or a weekend explorer.
- 🏢 For Businesses – A direct way to connect with cyclists who actually need your services, from bike rentals to accommodations to gear shops.
- 🏛 For State & Local Institutions – A smarter way to share infrastructure updates, promote tourism, and invest in cycling where it matters most.
Where It’s Going
The goal isn’t just to make life easier for cyclists—it’s to level up the whole cycling industry in Norway. With better communication and access to the right services, the experience improves for everyone. Cyclists get more tailored resources, businesses get the right customers, and the state gets a stronger, more connected cycling economy.
This is still a work in progress, but the vision is clear: Cycle Norway will be the leading resource for cycling in Norway, making it easier, more enjoyable, and better supported than ever before.
No gimmicks, no endless scrolling—just a platform that actually helps.
